Job Overview:
As a Commercial Director for the Waldorf Astoria Edinburgh – The Caledonian you are responsible for overseeing your department to deliver an excellent Guest and Team Member experience in accordance with the True Waldorf Service Standards. You will lead efforts to increase sales, revenue, reservations, and group and event marketing through the development of new and the expansion of existing business. The Commercial Director will train, coach, and continuously develop the Commercial Team.
What you’ll do:
- Assist with the account diagnostics process and validate conclusions for negotiated business and on-line sales strategies
- Welcome guests in a polite and friendly manner, you will consistently demonstrating great guest service.
- Coach and develop the hotel-based Commercial Team, through objectives setting, personal development and succession plans
- Maintain effective working relationships with all key suppliers
- Make recommendations to take full advantage of revenue opportunities
- Provide guidance for local marketing initiatives
- Communicate Revenue Management Standards and best practices
- Recruiting, manage, train and develop the Commercial team
- Lead effective efforts to coordinate strategies for group sales and to optimise conversion
- Generate periodic updates on transient booking patterns
- Develops short, medium and long-term strategies for hotels through the Commercial Focus matrix and provide consultative support to other commercial support functions
- Prepare, analyse and write reports to outline business progress and opportunities
- Evaluate market demand by utilising available reports — both internal and external, including market share, market conditions, competitive pricing
- Train team members to understand key selling strategies and revenue management, including new tools, Key Performance Indicator (KPIs) tracking
- You want to be part of a team that works hard, supports each other and above all has fun along the way.
- Evaluate accurately hotel market mix and revenue forecasts
- No day is the same in hospitality is the same. Do you thrive in a role that is always changing
- Review and analyse, in a proactive manner, rate and inventory management and strategy effectiveness
What you’ll have:
- Strong people management skills
- Intermediate to advance computer proficiency
- Knowledge of the hotel property management systems
- Excellent selling capabilities and the ability and desire to coach selling techniques to Team Members
- Relevant degree, in business development or other relevant business field, from an academic institution
- Ability to perform critical analysis
- Excellent interpersonal skills and a full understanding of professional ethics, decorum and social skills required for extensive interaction with customers, investment owners and business partners
- A strong understanding of all commercial operations, including reservations, selling strategies across all business units and segments, account management, development of relationships within various source markets, establishment and maintenance of budgets, and revenue strategies and yield systems
- Strong leadership skills with the ability to build relationships and influence at all levels
- Strong experience in hospitality forecasting, pricing and inventory control
- Strong leadership skills to effectively manage and motivate a high-performing team positioned to exceed targets
- Ability to communicate, verbal and in written form, effectively with Management and Ownership groups
- Ability to work well under time pressure and/or demanding travel schedules
- Excellent organisation skills
- Significant experience in revenue management or a similar analytical role
- Excellent oral and written communication skills and outstanding grooming standards